YOU’LL GET BETTER RESULTS WITH A B2B MARKETING SPECIALIST
The truth is, in the business-to-business (B2B) world, relationships are ultimately won and maintained through performance. (Not by slick, expensive marketing campaigns.)
Yes, professional writing and good design will help you attract the customers you want, but only if they’re done right. Businesses that sell to other businesses need to communicate differently from businesses that sell directly to consumers. We call this B2B marketing.
And that’s the kind of marketing we do better than anyone else.
Of course, we understand you want to keep your costs down. But at the same time, you want to get some bang for your buck. So if you’re going to spend the money, make sure you spend it with people who can give you a reasonable chance of getting a return on your investment. (In other words, consider carefully before hiring either a generalist marketing agency or your employee’s brother-in-law.)
Try something different.
Have a chat with a group of independent and experienced Calgary marketing consultants who have paid their dues in business-to-business sales and understand how to communicate effectively in that environment.
YOU CAN AVOID THE COMMON MARKETING MISTAKES THAT LIMIT YOUR COMPETITORS
How do you make sure the money you invest in business-to-business (B2B) marketing materials is money well spent?
Well, before you spend any money, we suggest you spend a small amount of time.
We’re offering a free 35 minute presentation that will debunk a number of marketing myths and set you on your way to more productive communication.
Our presentation includes:
The critical differences between B2B and business-to-consumer (B2C) marketing
How to create a communication strategy that ensures your marketing materials accurately reflect your solutions to your prospects’ biggest concerns, while neutralizing your competitions’ claims
How to answer the three key questions that determine whether your prospects react with action or apathy
How to determine whether or not branding makes sense in your situation. (It doesn’t work for every company)
Whether or not social media is really something you need to pay attention to
How to use video to drive responses
How to transform your website from an online brochure to a prospect resource
Absolutely No Obligation
We’re obviously trying to get your business, but any subsequent steps are entirely up to you. No pressure. And whether or not you ever choose to work with us, based on feedback from our customers we’re very confident you’ll benefit from this discussion.
Solaris Marketing is a Calgary based marketing firm specializing in strategic marketing and corporate communications.
Strategic Marketing is the process of taking a big-picture view of planning how your company will grow, then keeping your eye on that goal as you design and implement your marketing plan.
Solaris Marketing is a Strategic Marketing firm. We help business owners work through complex business decisions.
We set up Solaris Marketing to marry entrepreneurial clients with creative problem solvers, without the bureaucracy often found with marketing agencies.
Welcome to the marketing group you always hoped you'd find. Filled with bright, honest people who go further to understand your business and brand challenges, before delivering powerful B2C and B2B creative campaigns with effective results.
Business to business or B2B Marketing is our specialty and in 2013 we partnered with PriMarc Canada and B2B Calgary to deliver more B2B marketing services.